What is Interaction to Next Paint (INP)?
A Core Web Vital introduced in March 2024 (replacing First Input Delay) that measures the responsiveness of a page to user interactions. Google considers INP under 200ms "good."
INP is heavily affected by JavaScript execution. Sites with too many tracking scripts, chat widgets, or unoptimized frontend code tend to have poor INP. Auditing and removing third-party scripts is the most common path to improvement.
How this shows up in your audit
Your Growth Blueprint reviews the page-speed signals Google actually measures — including oversized hero images, layout shift, and script bloat — and tells you which fixes will move your Core Web Vitals scores with the least effort.